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Let’s face the facts; there are a gazillion websites on the internet. You don’t have the luxury of publishing a mediocre site when, at most, you have only a few seconds to capture the reader’s attention. Your site design is the web with which you catch your fly. Whether they stick and stay is up to your content. One of the main reasons Thesis Wordpress Theme has become so popular, is that it provides a clean, elegant design with enough flexibility to allow you to tailor it to any need.

Thesis Version 1.3 continues where previous versions left off, by providing stellar typography, user accessibility, interface design and search engine optimization. The overall look is professional, with sufficient gravitas to lend authority to your content. Elements of the overall design are endlessly customizable through the easily navigated user interface. Layouts and fonts are controlled without the need to fiddle with the site’s core code. Everything is laid out in an intuitive manner which doesn’t require an advanced degree in computer science to navigate. This attribute alone makes it a perfect choice for anyone deploying a site for the first time. The interface abounds with nice ergonomic touches such as the inclusion of an asterisk next to web-safe fonts on the selection menus. And let’s not overlook the “B.A. Save Button”! But even this trademark item is customizable, although Chris Pearson, Thesis’s creator, doesn’t advise it.

Many improvements were added to version 1.3 however, there are three additions that deserve special mention. The new Thesis Layout Constructor allows you to mix and match the column order any way you like, maximizing the possibilities between one, two or three column layouts. Content can be located in the middle or either side of the sidebars, all with the click of the mouse. This is possible due to a new HTML module structure creating six new possible layouts. In addition to this added flexibility, Thesis Wordpress Theme now adds a Framework Selector which allows you to select between a page framework and a full-width framework. In full-width mode, your headers and footers carry to the edge of the browser’s viewable space. Again, the concept is flexibility without having to touch the underlying core code. The third major improvement over version 1.2 is a more robust hook system. Previously, if you wanted to customize your theme, you hacked away at the HTML for each individual template file. This process was time consuming at best, and a recipe for disaster at worst. Once you worked out all the bugs, you were off and running, but what if you decide at some point to change your theme? Guess what? You get to do it all over again. The hook system, which was introduced in version 1.2, solves that problem by creating one of the most critical ways to customize your theme without touching the underlying code. Even more importantly, hooks do their work while assuring forward-compatibility. Thesis Wordpress Theme now has thirty-one hooks which allow you to add and subtract content such as ads, pictures, design attributes etc.

The whole point of a website and/or blog is to drive traffic to it so that you can share your unique content. To do so, you must optimize your code for search engines, without landing in the dreaded Supplemental Index. To begin with, Wordpress is designed to be very amenable to SEO, but even with that on your side, the way your theme(s) are built have an enormous impact on how search engines view your site. Thesis Wordpress Theme includes code that is optimized for search engine retrieval without any customization. With Thesis Wordpress Theme you can easily optimize the content of a page and manage keywords for better pass-through. Of course Thesis plays well with plug-ins like SEO Title Tag for more control, but out-of-the-box, Thesis handles SEO well.

Thesis provides purchase options to fit the needs of every level of user. The basic package, or Personal License, sells for $87 and includes a single seat license for one production site and one development server. The catch with this package is that the footer information must remain intact, although this is truly a small nit to pick. For a little less than double the price of the basic license, or $164, you get the Developer’s License which gives you unlimited use of the theme on any number of sites and the ability to remove the footer link. If you’re unsure, and just want to dip your toe in the water, you can opt for the Personal License and then upgrade to the full-up Developer’s license later for an additional $77. What do you get for your money? Well, as it turns out, quite a lot: Theme upgrades are free for life. You get total access to Thesis Forums, free tidbits to customize your theme such as styles, images and the like, all available for download, and unbelievable support. This touches on an itchy subject. We all know that claims of superior user support are, more often than not, marketing hype designed to make you feel better about putting forth the green. Except that in this case, it happens to be true. The creator of Thesis, Chris Pearson is often the one providing support, often within a day of posting your question. But you don’t need to take my word for it, just check out the testimonials page.

Yes, there are thousands of free themes out there available for download, and yes, you can create your own with Wordpress template functionality, but why? If you’re a novice webmaster or just starting to blog, then you probably don’t have the requisite skills to do all the hard-core coding. On the other hand, even if you have god-like coding fu, why bother? You have far more important things to spend time on such as researching and writing content and managing your ad revenues. Especially if you are in the latter classification, Thesis Wordpress Theme will pay for itself rather quickly. There simply is no other Wordpress theme available that delivers so much for so little. That is why Thesis is one of the best choices of Wordpress theme available today. And for the same reasons, I use Thesis Wordpress Theme for my blog.

Thesis Wordpress Theme Version 1.3.2 is already out. And the newest version of Thesis includes more fantastic features that makes blogging more efficient. Some of the added features are: more SEO options and improvements, fixes on SEO plugin compatibility, improved multi-media box functionality, new page template functionality and hooks, design and layout changes, and MANY MORE!

What do you think of Thesis?